Thousands of farmworkers in the San Quintín Valley of Baja California, just 185 miles south of the U.S. border, struck some 230 farms, including the twelve largest that dominate production in the region, on March 17 interrupting the picking, packing, and shipping of zucchini, tomatoes, berries and other products to stores and restaurants in the United States.
Organizer Jay-Marie Hill tells me that participants consider them more as examples of direct action than true “protests” per se. “We don’t really call it a protest,” she tells me, “because it’s not quite a protest. A direct action is an event that rallies energy around a certain topic to help people understand the deeper meaning underneath it or around some events that have taken place. The point of #BlackBrunch isn’t to annoy people. It’s because people are enraged, and have strong feelings, and they want people to know about that.”